We are pleased to make the following items available for you and your congregation to use in reaching out to your community this Advent season. The items are designed to allow you to add your invitation and details about your congregation’s Christmas services. You are invited to use these resources to advertise your congregation or simply to generate opportunities for pastoral conversations in your community.
How-To Guide
Start with the How To Guide for descriptions of the resources available and ideas on how to use them.
Download PDF
Newspaper Opinion Editorial (Op-Ed)
Add your pastor’s name and the name of your congregation together with President Harrison’s and submit to your local newspaper.
Download MS Word
Newspaper Advertisement
Purchase ad space in your local newspaper the Saturday before Christmas Day and add your church’s worship times, address and contact information. We have provided a graphic that will enhance your newspaper ad.
Download files
Social Media Shareable
Shareable content for Facebook, Twitter and Instagram is included. Use the caption portion of each social media platform to include an invitation with worship times, church address and contact information. We recommend that you schedule these posts beginning a week before Christmas.
Download image
Facebook Advertisement
Pay for a Facebook Single Image Ad. Use the image provided here. It is already formatted to the proper dimensions for this kind of ad. We suggest using the ad to point people to the page on your church website that includes your congregation’s Christmas service schedule. Select “Get More Website Visitors” when creating your ad.
Each ad has 2 areas for copy with very limited character counts
- Text – 90 characters (located above the image)
- Headline – 25 characters (below the image)
We suggest the following text for each copy area, but you are free to customize it to your needs and preferences. Just make sure to stay within the character count restrictions.
- Text – This little child, of lowly birth, shall be the joy of all the earth.
- Headline – Join us this Christmas.
Post/Note Card
These can be printed two to a page and are easy to print on cardstock using your church’s copier or printer. On the backside, include an invitation with your church’s worship times, address and contact information. Send one to visitors who have attended your church in the past year, and encourage members to send or hand deliver them to community members they know.
Download PDF (two cards per page)
Download PDF (four cards per page)
Congregational Banners
Download the graphic files to create your own Advent and Christmas banners and posters.
Print page
i was wondering if someone could modify the postcards to have four to a page? this would allow me to use the postcard template that we have already created
Thank you for your suggestion. A file with four postcards to a page will be added to the kit.
How do I add information to the newspaper ad? I’d like to use it, but I see no way to edit it to do that. Thanks!
Thank you for your comment. The newspaper ad is offered in two forms: PDF and AI (either in color or b/w). Acrobat Pro is needed to edit the PDF and Adobe Illustrator to edit the AI. The alternative is to supply the newspaper with the file of their choice and give them the copy that you’d like added to it. They should have a design team who can help their advertisers who need the assistance.
I’m unable to download anything from this page, and I’ve used two different browsers to attempt to do so.
Thank you for your comment. Please try this link at https://reporter.lcms.org/2019/advent-christmas-media-kit/. If you’re still having issues, please call the LCMS Church Information Center at 888-843-5267.
I have repeatedly tried in several different browsers, to download any of these files. I keep getting that files.lcms.org is unreachable.
Thank you for your comment. Please refresh your computer and try accessing the documents again and let us know if you are still not able to access the kit.